Ушбу ишга иқтибос қилган ишлар

3 та иш

Иш: Social media marketing in the digital age: empower consumers to win big?

1. Understanding the Effects of Social Media Advertising on Purchase Intention Through Metaverse

   Chee-Hua Chin, Winnie Poh-Ming Wong, Tat‐Huei Cham +3

   БобDigital Marketing and Social MediaStudies in computational intelligence20230 иқтибос

   ABIABI:AkademIndex/openalex/2023.chapter.000132

2. Overtourism and Social Media: The Impact of Social Media Attachment on Tourists’ Decision-Making Behaviour

   Nurul Dafiqah Kamarulzaman, Mohd Hafiz Hanafiah‬, Nadia Hanin Nazlan +1

   МақолаDigital Marketing and Social MediaTourism Planning & Development20250 иқтибос

   ABIABI:AkademIndex/openalex/2025.article.001662

3. Driving brand advocacy in higher education marketing: an integrative perspective on China students studying overseas

   Linjing Liu, Eugene Cheng‐Xi Aw, Tat‐Huei Cham

   МақолаInternational Student and Expatriate ChallengesAsia Pacific Business Review20250 иқтибос

   ABIABI:AkademIndex/openalex/2025.article.001692