Do-Hyung Park

2 ta ish

LG (South Korea)

1. eWOM overload and its effect on consumer behavioral intention depending on consumer involvement

   Do-Hyung Park, Jumin Lee

   Maqola20083 iqtibos

   ABIABI:AkademIndex/2026.other.518559

2. The effect of negative online consumer reviews on product attitude: An information processing view

   Jumin Lee, Do-Hyung Park, Ingoo Han

   Maqola20072 iqtibos

   ABIABI:AkademIndex/2026.other.145859