Shobhana Chandra

1 ta ish

Indian Institute of Management Mumbai

1. Personalization in personalized marketing: Trends and ways forward

   Shobhana Chandra, Sanjeev Verma, Weng Marc Lim +2

   MaqolaOAOchiq kirish20223 iqtibos

   ABIABI:AkademIndex/2026.other.030691