Eiman Abdelgabr Abdelsamie Allam

1 ta ish

1. Enhancing brand experience and brand authenticity through octomodal mental imagery: the moderating role of social presence

   Davood Ghorbanzadeh, Diyorjon Àbdullaev, Teddy Chandra +2

   MaqolaConsumer Behavior in Brand Consumption and IdentificationAsia Pacific Journal of Marketing and Logistics20240 iqtibos

   ABIABI:AkademIndex/2024.article.002428