Consumer Behavior in Brand Consumption and Identification

91 ta ish

1. A systematic mapping study of using artificial intelligence and data analysis in digital marketing: Revealing the state of the art

   Nargiza Alimxodjaeva

   MaqolaOAOchiq kirishDigital Marketing and Social Media202224 iqtibos

   ABIABI:AkademIndex/2022.article.000151

2. Inbound international tourists' demographics and travel motives: views from Uzbekistan

   Azizbek Allaberganov, Alexander Preko

   MaqolaDiverse Aspects of Tourism ResearchJournal of Hospitality and Tourism Insights202114 iqtibos

   ABIABI:AkademIndex/2026.other.059175

3. Digital Marketing ESG Factors and Retail Trade Development Through Social Media Analysis

   Laylo Abdukhalilova

   MaqolaOAOchiq kirishDigital Marketing and Social Media20248 iqtibos

   ABIABI:AkademIndex/2024.article.000982

4. Application of analytical hierarchy process model in selecting an appropriate digital marketing communication technology: A case study of a textile company

   Bekzod Tokhirovich Mukhsinov, Shaxnoza Djasurovna Ergashxodjayeva

   MaqolaOAOchiq kirishDigital Marketing and Social Media20228 iqtibos

   ABIABI:AkademIndex/2026.other.116148

5. TIKUV-TRIKOTAJ KORXONALARINING BREND JOZIBADORLIGINI MARKETING STRATEGIYALARI ASOSIDA OSHIRISH

   Sh. Sh. Ziyayeva

   MaqolaOAOchiq kirishMarketing and Advertising StrategiesYASHIL IQTISODIYOT VA TARAQQIYOT20238 iqtibos

   ABIABI:AkademIndex/2026.other.721909

6. Twenty‐five years of consumer vulnerability research: Critical insights and future directions

   Rituparna Basu, Anil Kumar, Satish Kumar

   MaqolaOAOchiq kirishInnovation and Socioeconomic DevelopmentJournal of Consumer Affairs20237 iqtibos

   ABIABI:AkademIndex/2023.article.000096

7. Marketing analytics: The bridge between customer psychology and marketing decision‐making

   Rituparna Basu, Weng Marc Lim, Anil Kumar +1

   MaqolaOAOchiq kirishBig Data and Business IntelligencePsychology and Marketing20236 iqtibos

   ABIABI:AkademIndex/2023.article.000026

8. Analysis of the Most Common Mass Communication Tools of Marketing Communication Respecting the Criteria of Sustainability Within Tourism Industry

   Odil Radjabov, Katarína Gubíniová, Lucia Vilčeková +1

   BobDigital Marketing and Social MediaStudies in systems, decision and control20256 iqtibos

   ABIABI:AkademIndex/2025.chapter.000012

9. Glamour Camping: A Bibliometric Study and Future Research Direction

   Anil Kumar, Waqas Ahmed

   MaqolaDiverse Aspects of Tourism ResearchJournal of Operations and Strategic Planning20236 iqtibos

   ABIABI:AkademIndex/2026.other.080197

10. The Dual Commerce Model of the Metaverse: Concert Economy and Fashion Economy as Structural Complements

    Yoshimitsu Katayama

    MaqolaVirtual Reality Applications and ImpactsZenodo (CERN European Organization for Nuclear Research)20266 iqtibos

    ABIABI:AkademIndex/2026.other.152010

11. Is face and information availability important in green purchasing among young consumers?

    Yanyan Zhang, Tat‐Huei Cham, Chuen Khee Pek +1

    MaqolaOAOchiq kirishEnvironmental Sustainability in BusinessHumanities and Social Sciences Communications20244 iqtibos

    ABIABI:AkademIndex/2026.other.045871

12. Sustainable Textile Exports: Real-time Decision Making through Information Extraction for Green Strategy Optimization

    Charos Nosirova

    MaqolaImpact of AI and Big Data on Business and Society20233 iqtibos

    ABIABI:AkademIndex/2023.article.002224

13. Does country-of-origin matter in the era of globalisation? Evidence from cross sectional data in Uzbekistan

    Farhod Karimov, Jaafar El‐Murad

    MaqolaConsumer Behavior in Brand Consumption and IdentificationInternational Journal of Retail & Distribution Management20192 iqtibos

    ABIABI:AkademIndex/2019.article.000204

14. From Credibility to Advocacy: An <scp>SOR</scp> Model of Consumer Engagement and Authenticity in Functional Foods and Beverages Market

    Manabhanjan Sahu, Furquan Uddin, Md Billal Hossain

    MaqolaDigital Marketing and Social MediaThunderbird International Business Review20252 iqtibos

    ABIABI:AkademIndex/2025.article.001200

15. Digital Marketing and Smart Technology Marketing Systems as the Future of Metaverse

    Abdulaziz Aliev, Djavlonbek Kadirov

    BobOAOchiq kirishDigital Marketing and Social MediaLecture notes in computer science20232 iqtibos

    ABIABI:AkademIndex/2026.other.106236

16. Experiential tourism – role and application of micro-targeting in enhancing customer experience, engagement and loyalty

    Prashant Chaudhary, Prabha Kiran, Nilesh Kate +1

    MaqolaConsumer Retail Behavior StudiesJournal of Information and Optimization Sciences20221 iqtibos

    ABIABI:AkademIndex/2022.article.000756

17. CONCEPTUALIZING ADVERTISING RESEARCHES OF MEASURING ADVERTISING EFFECTIVENESS

    Nafosat Sharopova

    MaqolaOAOchiq kirishConsumer Behavior in Brand Consumption and IdentificationEconomics and education20231 iqtibos

    ABIABI:AkademIndex/2023.article.003873

18. Driving forces of social media and its impact on tourists’ destination decisions: a uses and gratification theory

    Solomon Abekah Keelson, Emmanuel Bruce, Sulemana Bankuoru Egala +2

    MaqolaOAOchiq kirishDiverse Aspects of Tourism ResearchCogent Social Sciences20241 iqtibos

    ABIABI:AkademIndex/2024.article.000151

19. Reassessing customer trust and privacy concerns in omnichannel customer experience

    Hadiqa Riaz, Hassaan Ahmed, Abdul Bashiru Jibril

    MaqolaOAOchiq kirishConsumer Retail Behavior StudiesCogent Business & Management20241 iqtibos

    ABIABI:AkademIndex/2024.article.000520

20. Context Aware Eco Marketing in Textile Export Expansion

    Charos Nosirova

    MaqolaOAOchiq kirishConsumer Retail Behavior Studies20241 iqtibos

    ABIABI:AkademIndex/2024.article.004041

21. Configuring the Role of Brand Interactivity, Involvement, and Brand Orientation on Brand Loyalty: Testing of an Integrated Framework in the Hospitality Sector

    Muhammad Imran, Muddasar Ghani Khwaja, Amir Zaib Abbasi +1

    BobDigital Marketing and Social MediaTourism, hospitality & event management20241 iqtibos

    ABIABI:AkademIndex/2024.chapter.000106

22. How Do Memorable Experiences Influence Wellness Tourist Satisfaction? Insights From User‐Generated Content and Machine Learning

    Li‐Juan Hu, Eugene Cheng‐Xi Aw, Tat‐Huei Cham +1

    MaqolaOAOchiq kirishConsumer Behavior in Brand Consumption and IdentificationInternational Journal of Tourism Research20251 iqtibos

    ABIABI:AkademIndex/2025.article.001104

23. Clothing Brands’ Sustainability Practices: A Bibliometric Approach

    Md Abu Hasan, Saurav Chandra Talukder, Zoltán Lakner +1

    MaqolaOAOchiq kirishEnvironmental Sustainability in BusinessAdministrative Sciences20251 iqtibos

    ABIABI:AkademIndex/2026.other.326033

24. Labels are a Type of Advertising

    Qodirova Zaynab

    MaqolaConsumer Behavior in Brand Consumption and Identification20211 iqtibos

    ABIABI:AkademIndex/2026.other.634486

25. The Influence Of Store Characteristics On Consumers’ Impulse Buying Behaviour

    Begzod Nishanov, Umidjon Ahunjonov

    MaqolaOAOchiq kirishConsumer Retail Behavior StudiesJournal of International Business Research and Marketing20150 iqtibos

    ABIABI:AkademIndex/2015.article.000104