Ushbu ishga iqtibos qilgan ishlar

2 ta ish

Ish: Are men from Mars, women from Venus? Examining gender differences towards continuous use intention of branded apps

1. Is ‘she’ more impulsive (to pleasure) than ‘him’ during livestream e-commerce shopping?

   Qianru Huang, Omkar Dastane, Tat‐Huei Cham +1

   MaqolaConsumer Retail Behavior StudiesJournal of Retailing and Consumer Services20242 iqtibos

   ABIABI:AkademIndex/openalex/2024.article.000027

2. Log Out or Stay Connected? Unveiling the Intention for Continuous Use in the Metaverse

   Kim Mee Chong, Tat‐Huei Cham, Evan Lau +2

   BobVirtual Reality Applications and ImpactsStudies in computational intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.chapter.000073