Ushbu ishga iqtibos qilgan ishlar

3 ta ish

Ish: Co‐creating unique value with customers

1. Mapping the evolution and intellectual structure of innovation marketing research: a comprehensive bibliometric analysis (1972-2025)

   Fozil Xolmurotov, Mavlyuda Gadoeva, Darmon Uraeva +4

   MaqolaBig Data and Business IntelligenceInnovative Marketing20253 iqtibos

   ABIABI:AkademIndex/openalex/2025.article.000839

2. Experiential tourism – role and application of micro-targeting in enhancing customer experience, engagement and loyalty

   Prashant Chaudhary, Prabha Kiran, Nilesh Kate +1

   MaqolaConsumer Retail Behavior StudiesJournal of Information and Optimization Sciences20221 iqtibos

   ABIABI:AkademIndex/openalex/2022.article.000756

3. Influence of augmented reality on purchase intention

   Anitha Nallasivam, Prabha Kiran

   MaqolaConsumer Retail Behavior StudiesJournal of Management and Science20220 iqtibos

   ABIABI:AkademIndex/openalex/2022.article.010490