Yaswanth Jeganathan

2 works

Carnegie Mellon University,Pittsburgh,Pennsylvania,USA

1. AI-Driven Digital Commerce: Personalisation and Global Growth

   Gaurav Dixit, Abinaya Inbamani, Yaswanth Jeganathan +2

   ArticleDigital Marketing and Social Media20250 citations

   ABIABI:AkademIndex/openalex/2025.article.002629

2. AI and Product Innovation in Global Technology Firms

   Yaswanth Jeganathan, Devashish Ghanshyambhai Patel, Mukhammad Khabibullaev +2

   ArticleInnovation, Sustainability, Human-Machine Systems20250 citations

   ABIABI:AkademIndex/openalex/2025.article.011285