International Review of Management and Marketing

2 works

Journal · ISSN 2146-4405

1. Assessing the Impact of E-Commerce Platforms on Retail Consumer Goods Brand Building

   Doniyor Saidov, Otabek Saidov, Toshmurod Kulmanov +4

   ArticleE-commerce and Technology InnovationsInternational Review of Management and Marketing20250 citations

   ABIABI:AkademIndex/openalex/2025.article.010136

2. The Impact of Digital Marketing and Mobile Applications on Service Innovation in German Companies

   Самариддин Махмудов, Dinora Otakhonova, Toshmurod Kulmanov +4

   ArticleDigital Marketing and Social MediaInternational Review of Management and Marketing20250 citations

   ABIABI:AkademIndex/openalex/2025.article.010137