Digital Marketing and Social Media

278 works

1. Has AI Revolutionised Customer Experience in the Tourism and Hospitality Industry? A Review of the Future Research Agenda

   Richmond Sakyi, Frederick Pobee, Abdul Bashiru Jibril

   ChapterAI in Service Interactions20260 citations

   ABIABI:AkademIndex/openalex/2026.chapter.000150

2. Digitalization and Innovations in the Tourism Industry

   Gapurov Allaberdi, Shammedov Merdan, Hojamuhammedova Mahri +3

   ChapterDigital Marketing and Social Media20260 citations

   ABIABI:AkademIndex/openalex/2026.chapter.000285

3. Digital Marketing Transformation and Data-Driven Competitive Advantage in International Markets

   Artikov Beruniy, Dilmurod Turaev, S. Aarthi +3

   ChapterDigital Marketing and Social Media20260 citations

   ABIABI:AkademIndex/openalex/2026.chapter.000360