Works citing this work

2 works

Work: Understanding determinants of cloud computing adoption using an integrated TAM-TOE model

1. Factors Affecting Digital Marketing Adoption in Pakistani Small and Medium Enterprises

   Ihsan Ullah, Muhammad Khan, Dilshodjon Alidjonovich Rakhmonov +3

   ArticleDigital Marketing and Social MediaLogistics20231 citations

   ABIABI:AkademIndex/openalex/2023.article.000229

2. BREAKING THE VIRTUAL WALL: WHY BUSINESSES RESIST METAVERSE IN THE RETAIL INDUSTRY?

   Li Wan, Tat‐Huei Cham, Yanyan Zhang +2

   ArticleImpact of AI and Big Data on Business and SocietyInternational Journal of Business and Society20250 citations

   ABIABI:AkademIndex/openalex/2025.article.003016