Journal of Services Marketing

Работ: 1

Журнал · ISSN 0887-6045

1. The double-edged sword of phygital technologies: how phygital overload shapes museum experience and evaluation through visitor review insights

   Ouidade Sabri, Redouane Bakrim, Martin Yongho Hyun

   СтатьяMuseums and Cultural HeritageJournal of Services Marketing2026Цитирований: 0

   ABIABI:AkademIndex/openalex/2026.article.004344