Работы, цитирующие эту работу

Работ: 3

Работа: Investigating the drivers for social commerce in social media platforms: Importance of trust, social support and the platform perceived usage

1. Counteracting the Impact of Online Fake News on Brands

   Tat‐Huei Cham, Boon Liat Cheng, Eugene Cheng‐Xi Aw +3

   СтатьяMisinformation and Its ImpactsJournal of Computer Information Systems2023Цитирований: 4

   ABIABI:AkademIndex/openalex/2023.article.000414

2. Investigating the Impact of Emotional Contagion on Customer Attitude, Trust and Brand Engagement: A Social Commerce Perspective

   Vasudevan Moorthy, Prabha Kiran, Jayanta Banerjee +1

   СтатьяSMEs Development and Digital MarketingInternational Journal of Electronic Commerce Studies2022Цитирований: 0

   ABIABI:AkademIndex/openalex/2022.article.000762

3. The intangible values of live streaming and their effect on audience engagement

   Kah Yi Leong, Jessica Sze Yin Ho, Shehnaz Tehseen +2

   СтатьяDigital Marketing and Social MediaJournal of Marketing Analytics2023Цитирований: 0

   ABIABI:AkademIndex/openalex/2023.article.000452