Ушбу ишга иқтибос қилган ишлар

8 та иш

Иш: Will destination image drive the intention to revisit and recommend? Empirical evidence from golf tourism

1. Understanding consumers’ resistance to pay with cryptocurrency in the sharing economy: A hybrid SEM-fsQCA approach

   Xiu-Ming Loh, Voon‐Hsien Lee, Lai-Ying Leong +4

   МақолаDigital Marketing and Social MediaJournal of Business Research20234 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000075

2. Deep Dive into the Augmented Reality Customer Experience and Adoption Research: A Bibliometric Study

   Prio Utomo, Tat‐Huei Cham, Chuen Khee Pek +1

   БобAugmented Reality ApplicationsStudies in computational intelligence20233 иқтибос

   ABIABI:AkademIndex/openalex/2023.chapter.000037

3. Is ‘she’ more impulsive (to pleasure) than ‘him’ during livestream e-commerce shopping?

   Qianru Huang, Omkar Dastane, Tat‐Huei Cham +1

   МақолаConsumer Retail Behavior StudiesJournal of Retailing and Consumer Services20242 иқтибос

   ABIABI:AkademIndex/openalex/2024.article.000027

4. Exploring the usage intention of AI-powered devices in smart homes among millennials and zillennials: the moderating role of trust

   Chee-Hua Chin, Winnie Poh Ming Wong, Tat‐Huei Cham +2

   МақолаTechnology Adoption and User BehaviourYoung Consumers Insight and Ideas for Responsible Marketers20231 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000093

5. The intangible values of live streaming and their effect on audience engagement

   Kah Yi Leong, Jessica Sze Yin Ho, Shehnaz Tehseen +2

   МақолаDigital Marketing and Social MediaJournal of Marketing Analytics20230 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000452

6. Marketing micro-credentials: understanding learners' engagement and willingness to pay more

   Poh Kiong Tee, Tat‐Huei Cham, Eugene Cheng‐Xi Aw +2

   МақолаOnline Learning and AnalyticsInternational Journal of Educational Management20230 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000721

7. How does globally responsible leadership promotes pro-environmental behavior through green management initiatives?

   Muhammad Rafiq, Tat‐Huei Cham, Siti Hamisah Tapsir +2

   МақолаEnvironmental Sustainability in BusinessJournal of Global Responsibility20240 иқтибос

   ABIABI:AkademIndex/openalex/2024.article.000154

8. “Their posts attracted me!”: unveiling the effect of social media influencers’ attributes on relationship quality and purchase intention

   Wang Bo, Tat‐Huei Cham, Ian Phau

   МақолаTechnology Adoption and User BehaviourJournal of Research in Interactive Marketing20250 иқтибос

   ABIABI:AkademIndex/openalex/2025.article.001145