Ian Phau

3 та иш

Faculty of Business and Law, Curtin University, Perth, Australia

1. Shaping the Metaverse into Reality: A Holistic Multidisciplinary Understanding of Opportunities, Challenges, and Avenues for Future Investigation

   Alex Koohang, Jeretta Horn Nord, Keng‐Boon Ooi +18

   МақолаVirtual Reality Applications and ImpactsJournal of Computer Information Systems202310 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000001

2. Banking in the metaverse: a new frontier for financial institutions

   Keng‐Boon Ooi, Garry Wei‐Han Tan, Eugene Cheng‐Xi Aw +9

   МақолаVirtual Reality Applications and ImpactsInternational Journal of Bank Marketing20232 иқтибос

   ABIABI:AkademIndex/openalex/2023.article.000040

3. “Their posts attracted me!”: unveiling the effect of social media influencers’ attributes on relationship quality and purchase intention

   Wang Bo, Tat‐Huei Cham, Ian Phau

   МақолаTechnology Adoption and User BehaviourJournal of Research in Interactive Marketing20250 иқтибос

   ABIABI:AkademIndex/openalex/2025.article.001145