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Иш: Social presence, trust, and social commerce purchase intention: An empirical research
The effect of perceived corporate social responsibility on purchase intention in mobile commerce: mediating roles of trusting beliefs and satisfaction
Gulrukhsor Urinbaeva, Dilfuzakhon Khasanova, Christopher John Clugston
МақолаTechnology Adoption and User BehaviourEuropean Journal of Management and Business Economics20230 иқтибосABIEnhancing brand experience and brand authenticity through octomodal mental imagery: the moderating role of social presence
Davood Ghorbanzadeh, Diyorjon Àbdullaev, Teddy Chandra +2
МақолаConsumer Behavior in Brand Consumption and IdentificationAsia Pacific Journal of Marketing and Logistics20240 иқтибосABI