Martin Wetzels

3 ta ish

Maastricht University

1. Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1

   Martin Wetzels, Odekerken-Schröder, van Oppen

   MaqolaOAOchiq kirish20099 iqtibos

   ABIABI:AkademIndex/2026.other.086463

2. More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates

   Stephan Ludwig, Ko de Ruyter, Mike Friedman +3

   Maqola20122 iqtibos

   ABIABI:AkademIndex/2026.other.514629

3. Hierarchical Latent Variable Models in PLS-SEM: Guidelines for Using Reflective-Formative Type Models

   Jan-Michael Becker, Kristina Klein, Martin Wetzels

   Maqola20122 iqtibos

   ABIABI:AkademIndex/2026.other.864085