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Ish: Digital Value Orchestration and Tourism Value Co-Creation: The Role of Social-Digital Resonance

  1. Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

    Claes Fornell, David F. Larcker

    Maqola198172 iqtibos
    ABI

  2. PLS-SEM or CB-SEM: updated guidelines on which method to use

    Joe F. Hair, Lucy M. Matthews, Ryan Matthews +1

    Maqola201716 iqtibos
    ABI

  3. Statistical Power Analysis for the Behavioral Sciences

    Jacob Cohen

    Kitob201313 iqtibos
    ABI

  4. Common Beliefs and Reality About PLS

    Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt +7

    Maqola20143 iqtibos
    ABI

  5. Resident-tourist value co-creation: The role of residents' perceived tourism impacts and life satisfaction

    Zhibin Lin, Ye Chen, Raffaele Filieri

    Maqola20173 iqtibos
    ABI

  6. Real-time co-creation and nowness service: lessons from tourism and hospitality

    Dimitrios Buhalis, Yeyen Sinarta

    Maqola20193 iqtibos
    ABI

  7. Evolving to a New Dominant Logic for Marketing

    Stephen L. Vargo, Robert F. Lusch

    Maqola20033 iqtibos
    ABI

  8. Digital content marketing in business markets: Activities, consequences, and contingencies along the customer journey

    Harri Terho, Joel Mero, Lotta Siutla +1

    Maqola20222 iqtibos
    ABI

  9. Covariance-Based Structural Equation Modeling in the<i>Journal of Advertising</i>: Review and Recommendations

    Joseph F. Hair, Barry J. Babin, Nina Krey

    Maqola20172 iqtibos
    ABI

  10. Value co-creation and customer loyalty

    Francisco‐José Cossío‐Silva, María‐Ángeles Revilla‐Camacho, Manuela Vega‐Vázquez +1

    Maqola20152 iqtibos
    ABI

  11. Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty

    Oriol Iglesias, Stefan Marković, Mehdi Bagherzadeh +1

    Maqola20182 iqtibos
    ABI

  12. Value co-creation in sustainable tourism: A service-dominant logic approach

    Xavier Font, Rosa English, Alkmini Gkritzali +1

    Maqola20202 iqtibos
    ABI

  13. Service-dominant logic: continuing the evolution

    Stephen L. Vargo, Robert F. Lusch

    Maqola20072 iqtibos
    ABI

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