Ushbu ishga iqtibos qilgan ishlar

3 ta ish

Ish: Gamification and online impulse buying: The moderating effect of gender and age

1. Is ‘she’ more impulsive (to pleasure) than ‘him’ during livestream e-commerce shopping?

   Qianru Huang, Omkar Dastane, Tat‐Huei Cham +1

   MaqolaConsumer Retail Behavior StudiesJournal of Retailing and Consumer Services20242 iqtibos

   ABIABI:AkademIndex/openalex/2024.article.000027

2. Mobile Banking Intention: Nexus Between Innovation, Tech Adoption, and Gamification

   Gentjan Çera, Khurram Ajaz Khan

   MaqolaTechnology Adoption and User BehaviourJournal of East-West Business20240 iqtibos

   ABIABI:AkademIndex/openalex/2024.article.000541

3. Cognitive and affective appraisal of online impulse buying: a multi-mediation approach

   R. S. Chatterjee, Irfan Hameed, Tat‐Huei Cham

   MaqolaConsumer Retail Behavior StudiesJournal of Marketing Analytics20240 iqtibos

   ABIABI:AkademIndex/openalex/2024.article.001023