Ushbu ishga iqtibos qilgan ishlar

6 ta ish

Ish: Examining the Effects of eWOM, Trust Inclination, and Information Adoption on Purchase Intentions in an Accelerated Digital Marketing Context

1. The impact of benevolent human resource management attributions on employees’ general work stress, with the mediating influence of gratitude

   Athar Hameed, Muddasar Ghani Khwaja

   MaqolaJob Satisfaction and Organizational BehaviorJournal of General Management20222 iqtibos

   ABIABI:AkademIndex/openalex/2026.other.076620

2. Configuring the Role of Brand Interactivity, Involvement, and Brand Orientation on Brand Loyalty: Testing of an Integrated Framework in the Hospitality Sector

   Muhammad Imran, Muddasar Ghani Khwaja, Amir Zaib Abbasi +1

   BobDigital Marketing and Social MediaTourism, hospitality & event management20241 iqtibos

   ABIABI:AkademIndex/openalex/2024.chapter.000106

3. Determining involvement HRM practices and benevolent HRM attributions role in improving employees engagement and reducing stress in sales-centric organisations

   Umer Zaman, Muddasar Ghani Khwaja, Athar Hameed

   MaqolaJob Satisfaction and Organizational BehaviorInternational Journal of Knowledge and Learning20220 iqtibos

   ABIABI:AkademIndex/openalex/2022.article.002559

4. The role of big data analytics and organizational agility in improving organizational performance of business processing organizations

   Jamshid Ali Turi, Muddasar Ghani Khwaja, Fareena Tariq +1

   MaqolaBig Data and Business IntelligenceBusiness Process Management Journal20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.article.000157

5. Unveiling the Influence of Social Technologies on Online Social Shopping in Malaysia

   Kin Leong Tang, Huam Hon Tat, Tat‐Huei Cham +1

   BobTechnology Adoption and User BehaviourStudies in computational intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.chapter.000040

6. Decoding E-WOM’s role in financial purchase: insights on information, facilitation and argument quality

   Muddasar Ghani Khwaja, Alhamzah F. Abbas, Syed Muhammad Taqi Zaidi +1

   MaqolaDigital Marketing and Social MediaJournal of Contemporary Marketing Science20250 iqtibos

   ABIABI:AkademIndex/openalex/2025.article.014572