Poh Kiong Tee

1 works

School of Marketing and Management, Asia Pacific University of Technology and Innovation, Kuala Lumpur, Malaysia

1. Marketing micro-credentials: understanding learners' engagement and willingness to pay more

   Poh Kiong Tee, Tat‐Huei Cham, Eugene Cheng‐Xi Aw +2

   ArticleOnline Learning and AnalyticsInternational Journal of Educational Management20230 citations

   ABIABI:AkademIndex/openalex/2023.article.000721