Rituparna Basu

Работ: 4

International Management Institute Kolkata India

1. Twenty‐five years of consumer vulnerability research: Critical insights and future directions

   Rituparna Basu, Anil Kumar, Satish Kumar

   СтатьяInnovation and Socioeconomic DevelopmentJournal of Consumer Affairs2023Цитирований: 5

   ABIABI:AkademIndex/openalex/2023.article.000096

2. Marketing analytics: The bridge between customer psychology and marketing decision‐making

   Rituparna Basu, Weng Marc Lim, Anil Kumar +1

   СтатьяBig Data and Business IntelligencePsychology and Marketing2023Цитирований: 4

   ABIABI:AkademIndex/openalex/2023.article.000026

3. Dark tourism research: a bibliometric analysis and future research directions

   Anil Kumar, Rituparna Basu, Satish Kumar +1

   СтатьяMemory, Trauma, and CommemorationAsia Pacific Journal of Tourism Research2024Цитирований: 2

   ABIABI:AkademIndex/openalex/2024.article.000318

4. Do eco-labels trigger green product purchase intention among emerging market consumers?

   Anil Kumar, Rituparna Basu

   СтатьяEnvironmental Sustainability in BusinessJournal of Indian Business Research2023Цитирований: 0

   ABIABI:AkademIndex/openalex/2023.article.000201