Ushbu ishga iqtibos qilgan ishlar

2 ta ish

Ish: The role of emotions and conflicting online reviews on consumers' purchase intentions

1. Cognitive and affective appraisal of online impulse buying: a multi-mediation approach

   R. S. Chatterjee, Irfan Hameed, Tat‐Huei Cham

   MaqolaConsumer Retail Behavior StudiesJournal of Marketing Analytics20240 iqtibos

   ABIABI:AkademIndex/openalex/2024.article.001023

2. Affiliate eWOM: exploring in the purchase intention of beauty and personal care products

   Davood Ghorbanzadeh, Teddy Chandra, Harikumar Pallathadka +3

   MaqolaDigital Marketing and Social MediaInternational Journal of Pharmaceutical and Healthcare Marketing20250 iqtibos

   ABIABI:AkademIndex/openalex/2025.article.002713