Place Branding and Public Diplomacy

1 works

Journal · ISSN 1751-8040

1. Exploration of the concept of brand love in city branding: antecedents and consequences

   Davood Ghorbanzadeh, KDV Prasad, Natalia Prodanova +3

   ArticleCustomer Service Quality and LoyaltyPlace Branding and Public Diplomacy20230 citations

   ABIABI:AkademIndex/openalex/2023.article.002052