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Unveiling the Influence of Social Technologies on Online Social Shopping in Malaysia

Kin Leong TangPutra Business School, Seri Kembangan, Selangor, MalaysiaHuam Hon TatTat‐Huei ChamTashkent State University of Economics, Tashkent, UzbekistanBoon Liat ChengSunway University Business School, Subang Jaya, Malaysia
Studies in computational intelligencebook series2023en
ABI

Abstract

No abstract available.

Topics

Technology Adoption and User BehaviourDigital Marketing and Social MediaConsumer Retail Behavior Studies

Identifiers

DOI
10.1007/978-3-031-48397-4_10

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Cited by 055 references
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